What three factors does Stripe consider when evaluating risk?

The correct choice focuses on factors that directly relate to a business's credibility and transparency. Clarity of product description is essential for helping customers understand what they are purchasing, which can reduce confusion and potential disputes. Availability of business information, such as contact details and business registration, builds trust with users and demonstrates legitimacy. Having a business website also plays a critical role; it serves as a platform for customers to assess the brand further and its offerings, thus influencing their purchasing decisions.

This combination of factors helps Stripe assess the risk associated with a business, as businesses that are clear about their products and transparent about their operations generally pose a lower risk for fraudulent activities. In contrast, the other options do not directly relate to the evaluation of risk in this manner, focusing instead on aspects that are less relevant to assessing the likelihood of chargebacks or fraudulent behavior.