How can PetWalk Club reduce the likelihood of disputes on their website?

The answer regarding collecting as much payment information as possible is related to reducing disputes on a website in several key ways. When a business collects comprehensive payment information, it builds a robust framework for verifying the identity of customers. This verification process can help ensure that the individual making a purchase is authorized to use the payment method they provide. By having more detailed payment data, such as billing information that matches the cardholder’s details, the business can reduce the likelihood of fraudulent transactions, which are a common source of disputes.

Additionally, robust data collection can aid in the dispute resolution process. If a customer does initiate a dispute, having thorough records of the transaction—including payment methods, authorization, and customer details—can help the business make a strong case against unwarranted chargebacks. This information can effectively demonstrate that the transaction was legitimate and conducted with the consent of the customer.

In contrast, options like offering lower prices, accepting only local currency, or limiting customer feedback do not inherently contribute to the mitigation of disputes. Lower pricing might attract more customers but does not address the fundamental issues of fraud or disputes. Accepting only local currency could potentially limit customer access and does not enhance transaction security. Limiting customer feedback options could stifle important communication and insights into customer